Ten days ago I focused Daily Insight on the upward trend of late payments and the consequences for small businesses and, by extension, accounting software providers.
One of this year’s Accountex exhibitors has set up to address this specific problem for SMEs. They are Solna and they will be on stand 320 at ExCeL next week. In the meantime, here’s an excellent infographic they have produced. It illustrates how small firms are hit by the problem of late payments.
US market opportunities webinar
Our friends at Accountex USA have partnered with Kacee Johnson, one of the top 25 thought leaders in accounting, to bring technology vendors looking to penetrate the US market a deep dive session on the massive landscape and potential opportunities.
In this session, Kacee will review:
- The current market opportunity.
- Segments of the profession.
- The do’s and don’ts of selling to U.S. firms.
- The potential of accountants as a sell-through channel partner as well as sell-to end user.
We will also identify the top pain points of U.S. accounting firms over the next 3 years, and key technology categories that have the highest rate of adoption currently, as well as forecasted growth.
Webinar: Developing Your U.S. Go-To Market Strategy.
Date: Wednesday, 16 May.
Time: 2-3pm.
Presenter: Kacee Johnson, MBA – CEO and founder of Blue Ocean Principles.
Sign up here.