Today’s Daily Insight is a quick look back at Accountex 2018 now that our resident statisticians have been able to analyse all the data from the show and come up with some significant numbers.
There’s some interesting reading here, particularly the number of buying influencers who attended the show a couple of weeks ago at London’s ExCeL.
In a nutshell…
- The leading event for accounting and finance attracted 230 leading industry vendors and exhibitors.
- There more than 250 CPD approved seminar sessions across 20 themed theatres.
Visitor knowledge levels…
It would seem that the barriers to advancing technology are well on the way to being broken down, though about one in 10 visitors who responded to our survey would describe themselves as cautious. There is still plenty of work to be done in the accounting technology/software sector, it would seem.
- Tech savvy – 42 per cent.
- Tech curious – 49 per cent.
- Tech Cautious – 10 per cent.
Visitor summary:
- 7,613 visitors in 2018 – 8.5 per cent increase from the year before.
- Visitor breakdown showed that 64 per cent were from practices.
- 36 per cent were from business and industry.
- 91 per cent of visitors in practice had on average of one to six partners.
- 38 per cent of visitors who were accountants in industry have between one and 10 employees.
- 33 per cent have 11-100 employees.
- 29 per cent have over 100 employees.
- 81 per cent of visitors authorised or influence buying decisions.
- 94 per cent of visitors came to find new products and suppliers.
- 50 per cent of visitors had never attended the show before.
Tomorrow I’m going to share with you some of the Accountex feedback we’ve had from our new exhibitors.