Lucy Cohen, President of AAT for 2025, is a Cardiff entrepreneur who began her career via an AAT apprenticeship before founding Mazuma, the UK’s first subscription-based accountancy firm. With over 20 years’ experience, she is a prominent voice on digital transformation, media commentator, award-winning author, and adviser to policymakers. A former GB powerlifter and campaigner for social mobility, gender equality and women’s health, her advocacy helped change UK medical guidance for women across the country.